It is estimated that from the first half of 2021 to 2022, there are 36% of people do not have pets whereas 23% of people do not take care of their pets by visiting a vet (Hughes, 2022). This data proves the fact that the people of the country are not really aware of the pet care due to which their facility receiving capacities for their pets are low. Therefore, the event is highly necessary for Australia to aware people or the pet owners to communicate with the pet shop owners for real-time care for their pets. On the other hand, in the context of Queensland, it is found that only 2095 animals get into care across the state, whereas 511 pets get the foster care there per day, as per the record of May 2022 (RSPCA, 2022). This data shows the minimal concern of people regarding the pet care through which the real-time services are not gained by the pets from their owners. It deteriorates their health and for that reason, the event is helpful and it can easily develop the consciousness of the pet owners to interact with the shops in order to enhance the pet health.
Identified trends
● Specific: To mention the shop information through the event to the pet owners
● Reliable: The health benefits and quick recovery from any problem will be solved.
● Measurable: The activities of the people will be reviewed to measure the goal
● Time span: 3 Hours
Goal 3: To make the awareness among people regarding the care of pets
● Achievable: Frequent events on pet care can be conducted and arranged in different cities
● Pet owners
The first and foremost importance can be found in the context of the pet owners as the event will be mainly being held for them. The main reason behind the selection of this stakeholder is that they support the overall growth of the event by participating in it. According to the opinions of Smith et al. (2018), they have the basic knowledge of the pets’ health growth due to which this stakeholder can be chosen for the event. The awareness of sufficient support for the pets can be developed through this event among the pet owners. The quality of life of the pets can be improved through their involvement in the event, which is the socio-cultural impact of the event on them.
● Event planners
The main reason behind the selection of the event planners as stakeholders because they will plan the program, arrange the investment for it, work as a medium between pet shop owners and pet owners and develop the program completely. They will be highly important for the event as, without their core support, the planning cannot be enhanced. Most significantly, the event planners have the capability to bring changes in the event-oriented decisions immediately (Maguire, 2019). The event will impact the stakeholder in an environmental way as the growth of the pet care can enhance the sustainability of the pets and based on it, further event planning can be developed. There are a few types of pet animals, which are specifically gained taken care of in different cold-weather regions. However, if the proper care is mentioned in the event, the pet owners may easily enhance the lifestyles of their pets.
Planning |
Focus on the event planners for ideas (Influenced by Renwick et al., 2020) |
Development of the data or statistics at the National and State level |
The plan on time will be developed |
The identification will be done on the key stakeholders |
The overall budget for the event will be signified |
4 months |
Delivery |
The choices and preferences of stakeholders will be developed |
The requirements of the event will be fulfilled |
The actual communication between the pet owners and shop owners will be conducted |
It will be commenced whether the requirements and necessities of the target audience are met or not |
It is already found that there are 5.2 million people in Australia who are not interested in another pet after one (Animal Medicines Australia, 2019). It will also become a part of the delivery regarding the data of the pet owners who are willing to buy new pets after the event |
1 Day |
Evaluation |
The success, as well as the drawbacks of the event, will be evaluated |
The evaluation will also be done on the basis of pet knowledge where the teaching can be conducted from the sides of the shop owners |
It is seen that approximately 61% of households in Australia are owned the pets (Animal Medicines Australia, 2019). Therefore, its evaluation will also be done to present the data on whether a similar number of people have attended the event or not |
The responses of the pet owners according to the event will be collected |
Here will also be the participants or the pet owners, who literally do not care of their pets and do not want to raise them properly. Their interests will only be the involvement in the event. The numbers of these people will also be evaluated here. |
2 months |
Table 1: Timeline for the event
(Source: Self-Developed)
Fan
& Stevenson (2018) stated that risk identification helps in developing
collaboration among stakeholders in an event. The prime operational issue,
which can be developed in the event, will be the presence of other events on
the pet care. It is noted that the event team has planned to commence the event
in “Brisbane South Bank Park”; however, its availability can make problems.
Security requirements can also become a major problem in the event management
because, without the proper recruitment of the securities, the pets may be
stolen. Urfer et al. (2019) stated that risk identification in pet care events
is helpful for determining the lifespan of the pets. The sales of alcohol can
be developed within the event by a few business persons, which may reduce its
viability and a negative impression can be created. If the problems of
unavailability of place can be developed, the number of events will be
decreased in Queensland, which may reduce awareness of the residents and the
life risks of pets can be increased.
Allen, J. (2021). Event management. Wiley. https://ghnet.guelphhumber.ca/files/course_outlines/MDST_3030_-_Elliott_Silverstein.pdf
Animal Medicines Australia. (2019). Pets in Australia: A national survey of pets and people. Retrieved 18 May, 2022, from: https://animalmedicinesaustralia.org.au/wp-content/uploads/2019/10/ANIM001-Pet-Survey-Report19_v1.7_WEB_high-res.pdf
Australian Bureau of Statistics. (2016). Queensland Latest release 2016 Census All persons QuickStats. Retrieved 17 May, 2022, https://www.abs.gov.au/census/find-census-data/quickstats/2016/3#:~:text=In%20the%202016%20Census%2C%20there,up%204.0%25%20of%20the%20population.&text=The%20median%20age%20of%20people%20in%20Queensland%20was%2037%20years.
Fan, Y., & Stevenson, M. (2018). Reading on and between the lines: risk identification in collaborative and adversarial buyer–supplier relationships. Supply Chain Management: An International Journal. https://e-space.mmu.ac.uk/621433/1/_system_appendPDF_proof_hi.pdf
Hughes, C. (2022). Number of vet visits in the last 12 months in Australia as of February 2022. Retrieved 18 May, 2022, from: https://www.statista.com/statistics/1294594/australia-number-of-vet-visits-last-twelve-months/
Kelman, M., Barrs, V. R., Norris, J. M., & Ward, M. P. (2020). Socioeconomic, geographic and climatic risk factors for canine parvovirus infection and euthanasia in Australia. Preventive veterinary medicine, 174, 104816. https://www.ncbi.nlm.nih.gov/pmc/articles/pmc7126844/
Maguire, K. (2019). Examining the power role of Local Authorities in planning for socio-economic event impacts. Local Economy, 34(7), 657-679. https://researchonline.ljmu.ac.uk/id/eprint/11914/3/Examining%20the%20power%20role%20of%20Local%20Authorities%20in%20planning%20for%20socio-economic%20event%20impacts.pdf
National Industry Insights. (2021). Animal Care and Management. Retrieved 17 May, 2022, from: https://nationalindustryinsights.aisc.net.au/industries/animal-care-and-management
Renwick, M., Stevenson, M. A., Wiethoelter, A., & Mansfield, C. (2020). A case-control study to identify risk factors for adult-onset idiopathic megaoesophagus in Australian dogs, 2017–2018. BMC veterinary research, 16(1), 1-9. https://bmcvetres.biomedcentral.com/articles/10.1186/s12917-020-02376-6
RSPCA. (2022). RSPCA Queensland animal care statistics. Retrieved 18 May, 2022, from: https://www.rspcaqld.org.au/animal-care-statistics
Smith, M., King, C., Davis, M., Dickson, A., Park, J., Smith, F., ... & Flowers, P. (2018). Pet owner and vet interactions: exploring the drivers of AMR. Antimicrobial Resistance & Infection Control, 7(1), 1-9. https://link.springer.com/article/10.1186/s13756-018-0341-1
Urfer, S. R., Wang, M., Yang, M., Lund, E. M., & Lefebvre, S. L. (2019). Risk factors associated with lifespan in pet dogs evaluated in primary care veterinary hospitals. Journal of the American Animal Hospital Association, 55(3), 130-137. https://www.researchgate.net/profile/Silvan-Urfer/publication/331762987_Risk_Factors_Associated_with_Lifespan_in_Pet_Dogs_Evaluated_in_Primary_Care_Veterinary_Hospitals/links/5c91947f299bf1116939621b/Risk-Factors-Associated-with-Lifespan-in-Pet-Dogs-Evaluated-in-Primary-Care-Veterinary-Hospitals.pdf